CIIC PR Strengthens Wine and Spirits Portfolio with Addition of BGPL USA

We are honored to be the agency or record for BGPL USA, a French importer of iconic wines and modern classics with history, innovation, and a wide selection of products ranging from Bordeaux blends to the number one selling sparkling in the US. CIIC will lead a strategic Public Relations program highlighting the Barton & Guestier, Patriarche, Veuve du Vernay and Listel brands in key US markets. Our program will consist of trade and consumer media relations, consumer activations, events and promotions, influencer partnerships and product sampling opportunities, and we’re just getting started! 

The iconic brands of BGPL USA share over 300 years of rich history and tradition with over 50 french wines in their portfolio. Barton & Guestier, Patriarche and Listel share the common value to offer high-quality and casual French wines to create unique moments of conviviality. Each winehouse is committed to sustainable practices with consideration to land, energy, carbon and water footprint. 

Did you know we have a sweet spot for wine and spirits brands? CIIC’s VP and Partner, Amy Sedeño is WSET L3 Certified with distinction and WSG French Wine Scholar certified. We’ve also worked with the likes of Wines of Chile, Florida Wine Academy, and gin distiller, Stadaconé.

BGPL USA has established itself as a frontrunner in the wine industry due to the unique character of their wines, excellence in winemaking, and history. Follow along @ciicpr or visit www.bgpl-usa.com to get a glimpse of our Passport to French wines.