CIIC PR Partners with The Morrow Hotel to Elevate Wellness, Culture, and Community in Washington, D.C.

We have a new client. Right in the heart of D.C.! CIIC PR is kicking off our latest partnership with The Morrow Hotel, a premier lifestyle destination in Washington, D.C.’s vibrant NoMa neighborhood. Known for its rich cultural fabric, innovative culinary scene, and commitment to wellness, The Morrow Hotel is the ideal client for CIIC to shine a spotlight on, both nationally and locally.

Through this collaboration, CIIC will spearhead a dynamic PR strategy, positioning The Morrow as a must-visit destination for both travelers and locals. Our work will focus on media relations, social media influencer partnerships, and initiatives for major cultural events, including World Pride 2025. As Washington, D.C. serves as a key hub for the celebrations, The Morrow Hotel will play an integral role in the festivities.

CIIC will also bring The Morrow’s vision to life through press campaigns and exclusive experiences designed to highlight the hotel as an inclusive, welcoming space for guests and locals alike. As wellness continues to be a driving force in travel, CIIC will develop and promote a series of wellness-focused activations at The Morrow. We will also ideate and execute strategic partnerships with local businesses and emerging brands to further integrate The Morrow into the fabric of D.C. 

Last but not least, our team will play a big part in culinary storytelling. The Marcus Samuelsson Restaurant Group announced their first D.C. outpost at The Morrow; read the Eater piece here! CIIC will amplify the launch of Marcus DC, a seafood-focused brasserie, and his two other dining concepts debuting Spring 2025. 

Our partnership with The Morrow Hotel is a wonderful opportunity to blend media expertise, influencer engagement, and experiential PR to elevate the brand on both a local and national level.

Stay tuned as we roll out this exciting campaign, and follow along as The Morrow continues to redefine the luxury lifestyle and wellness space in Washington, D.C.!