CIIC PR Expands New York City Hospitality Portfolio with The Muse New York Hotel

Continuing to add to our hospitality portfolio, we're thrilled to announce our partnership with The Muse New York hotel. CIIC has been tasked to lead the communications strategy for the former Kimpton property as it transitions back into its independent roots and we're honored to now add them to our client roster. CIIC will lead the hotel’s public relations efforts, assisting in creative programming and brand awareness strategies in the U.S. market through integrated campaigns. 

“We are proud to partner with The Muse New York during this transition. Independent hotels are on the rise, and now more than ever, travelers seek the personalized experiences that independent hotels inherently provide,” said CIIC Founder and CEO Carolyn Izzo-Feldman.

Just one block from Times Square, The Muse New York is a haven for those interested in staying in the heart of Midtown Manhattan. From the hotel's prime location near Broadway, guests can explore other nearby attractions, including the newly opened Museum of Broadway, Fifth Avenue’s shops, Rockefeller Center, Hudson Yards, and beyond. 

We are excited to tell the story of The Muse New York and share their distinct approach to the NYC guest experience.

For more information follow @ciicpr and @musehotelnyc or, visit The Muse New York to get a glimpse of this Times Square hidden gem.