How CIIC PR Celebrates and Amplifies Hispanic Voices

CIIC PR is excited to celebrate Hispanic Heritage Month (September 15 - October 15). As the exclusive U.S. agency partner for LatamPR, we collaborate with an alliance of communication firms across 14 Spanish-speaking countries, as well as Brazil. Since 2007, LatamPR has helped brands successfully expand into these diverse markets, ensuring their messages resonate across Latin America and beyond. Our partnership allows us to offer expert insight and unparalleled reach in promoting tourism and culture throughout the region.

Our Miami team, made up entirely of Latinas, brings a deep understanding of Latin American culture and tourism, driving our strategic and attention-getting public relations efforts. As seasoned PR experts specializing in marketing, social media, and digital strategies, we amplify voices that matter. This month, we proudly reflect on our work with clients across cultures like Mexico, Costa Rica, Chile, Panama,  and the Spanish-speaking Caribbean. Through tailored, data-driven campaigns, we’ve helped these destinations capture global attention while staying true to their rich cultural heritage.

At CIIC PR, we believe in the power of representation. We know that it is essential for Hispanic voices, stories, and brands to be at the forefront of the media narrative. For years, we’ve made it our mission to amplify the presence of Latin voices in media, working with journalists, influencers, and platforms that are committed to elevating Hispanic perspectives. Representation matters—not only in the stories we tell but in the campaigns we create and the partnerships we build. 

As we celebrate Hispanic Heritage Month, we are reminded of the rich contributions of the Latin community and the critical role they play in the tourism and hospitality industry. 

¡Feliz Mes de la Herencia Hispana!